With the advent of the sharing economy, customer expectations have changed dramatically from just a decade ago. They expect more options and they expect them faster than ever.
Black Friday and Cyber Monday are almost here! Here are 6 easy ways to build a marketing strategy that gets more customers in the door and increases your sales.
As a small business owner, you’re generally operating with a pretty small crew. Maybe you’re just starting out, or maybe you’ve been in business for a while and want to keep your team small. You might even be running a business of one, where you’re the one doing everything from marketing and servicing customers to […]
In the past, credit card processing was something only large businesses could afford. These businesses were also the only ones who had the time and resources to deal with the associated headaches. However, today there are many different ways to accept credit card payments and even small businesses can take advantage of them. PayPal is […]
As a small business owner, you have to keep your business skills sharp to maintain an edge over your competitors. The tried and true way of doing this, even in the digital age, is reading thought-provoking books by fellow entrepreneurs and business experts. However, finding the time to sort through bookstore shelves (whether in the […]
The end of summer is approaching, and that means it’s time for school administrators, tutors, and education technology companies to prepare for the return of their students. For those in the education industry, the start of a new school year can be an overwhelming time. With parents visiting schools, students making payments, and teaching staff […]
For many small business owners, accounting isn’t the most exciting part of running your business. However, having a good grasp of the fundamentals is essential to keeping your business afloat. In this post, we’re tackling the accounts receivable process — why it matters and how to improve it. What is the accounts receivable process and […]